# Overview

Customer Groups let you organize your B2B buyers into named tiers. Each group has a Shopify customer tag, so you can easily target groups in your pricing rules.

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## How it works

1. You create a group (e.g. "Gold Members") and assign it a tag (e.g. `b2b-gold`)
2. You add customers to the group — the app automatically applies the tag to their Shopify account
3. In your pricing rules, you set **Customer eligibility → Customer tags** and enter the group's tag
4. Members of the group automatically see the group's prices

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## Common tier structure

| Group   | Tag           | Typical discount |
| ------- | ------------- | ---------------- |
| Bronze  | `b2b-bronze`  | 5% off           |
| Silver  | `b2b-silver`  | 10% off          |
| Gold    | `b2b-gold`    | 20% off          |
| Diamond | `b2b-diamond` | 30% off          |

You're not limited to these names — create any groups that match your business.

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## Integration with Registration Form

When you approve a B2B registration, you can assign the customer to a group directly from the approval screen. The tag is applied automatically and pricing rules activate immediately.

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## Related guides

* [Create a group](/orbit-b2b-docs/customer-groups/create-group.md)
* [Add members](/orbit-b2b-docs/customer-groups/add-members.md)
* [Use groups in pricing rules](/orbit-b2b-docs/customer-groups/use-in-rules.md)


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