# Schedule rules with start/end dates

You can set a wholesale pricing rule to automatically activate and deactivate on specific dates — useful for seasonal promotions or time-limited campaigns.

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## How to schedule a rule

1. Open or create a wholesale pricing rule
2. Scroll to **Active dates**
3. Set a **Start date** (when the rule becomes active)
4. Optionally set an **End date** (when the rule automatically deactivates)
5. Save

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## Behavior

| Scenario        | Result                                                     |
| --------------- | ---------------------------------------------------------- |
| Start date only | Rule activates on start date and stays active indefinitely |
| End date only   | Rule is active now and deactivates on end date             |
| Both dates set  | Rule is active only within the date window                 |
| No dates set    | Rule is always active (as long as status is Active)        |

***

## Tips

* The rule must also have **Status → Active** for the schedule to take effect. An inactive rule is never applied regardless of dates.
* To run a flash sale, create a dedicated rule with a tight date window instead of editing your standing wholesale rules.


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